Orders need rekeying
Phone, email and online orders land in separate queues, creating admin and avoidable mistakes before picking even begins.
Foodservice software
built for the whole operation.
Connect customer ordering, ERP, warehouse picking, stock, delivery planning and reporting — so one order moves from basket to doorstep without the manual handoffs.
Where margin leaks
01 — 04The gaps between systems cost the most.
A foodservice wholesaler rarely has just one software problem. An order arrives through one channel, is re-entered into another system, changes in the warehouse, and becomes a delivery plan assembled somewhere else. Every break in that chain creates delay, error and a version of the truth that another team has to reconcile.
01
02
Warehouse truth arrives late
Substitutions, shortages and catch weights sit on paper or handhelds while sales and finance work from yesterday’s numbers.
03
Routes depend on one planner
Delivery knowledge lives in a person or spreadsheet, turning every growth step, absence and late order into operational risk.
04
Problems surface at month-end
Margin, service and fulfilment issues become visible after the moment to fix them has passed.
From order to decision.
Keep the systems that earn their place. Replace the spreadsheets and brittle handoffs between them. ORBN designs the joins and builds the missing workflows so the operation behaves as one platform.
F/01
B2B ordering that fits wholesale
Customer-specific pricing, live stock, pack sizes, quick reordering and account workflows connected directly to the operation behind them.
Explore B2B foodservice ecommerceF/02
Connected ERP, WMS and sales systems
A deliberate integration layer keeps orders, products, customers and stock moving without rekeying or overnight spreadsheet reconciliation.
Explore connected foodservice systemsF/03
Warehouse picking and stock accuracy
Fast mobile workflows for picking, substitutions, catch weights and exceptions, with changes reflected in the systems used by sales and finance.
Explore WMS and ERP integrationF/04
Live operational visibility
One view of order flow, picking progress, shortages, fulfilment and exceptions so teams act during the day instead of investigating at month-end.
Explore real-time operations visibilityF/05
Forecasting and margin intelligence
Sales, stock, waste and fulfilment data turned into purchasing, demand and margin decisions that appear where the work happens.
Explore foodservice data intelligenceF/06
Route planning and delivery workflows
Automated planning, driver-ready routes and delivery status connected back to customer service, operations and reporting.
Read the delivery planning case studyWhat connected looks like.
01
Customer order
Account pricing, availability and pack rules are applied before the order enters the operation.
02
ERP & warehouse
The order reaches the right systems once. Picks, substitutions, weights and shortages update the same shared record.
03
Route & delivery
Confirmed orders become efficient routes, while drivers and customer service see the information they need.
04
Reporting & decisions
Sales, margin and fulfilment data is ready during the working day rather than rebuilt in a separate reporting exercise.
Explore custom operational software development for the workflow and user experience, or see how ORBN approaches data strategy, engineering and operational analytics when definitions, reporting and forecasting need their own governed data product.
Crowbond Foodservice
CASE / 01A working day reduced to 20 minutes.
Before
Eight hours of route planning
More than 200 daily orders were assembled into delivery routes through a manual planning process that consumed a full working day.
After
Around 20 minutes
A custom, integrated route-planning system turned confirmed order data into practical delivery routes with far less manual intervention.
Result
£36,000 reported annual saving
Time returned to the operation and a planning process that can grow without relying on one person’s spreadsheet.
Read
The full delivery planning case study
See the challenge, the integrated solution and the operational outcome.
Read the case studyDiagnose the next bottleneck.
I/01
Legacy System Modernisation: UK Guide
Practical guidance for foodservice operations teams.
I/02Foodservice ERP: Buy, Integrate or Build?
Practical guidance for foodservice operations teams.
I/03The Foodservice Warehouse Health Check: 5 Red Flags
Practical guidance for foodservice operations teams.
I/04Eliminating Manual Weight Entry in High-Volume Warehouses
Practical guidance for foodservice operations teams.
I/05How to Recognise a Broken Fulfilment Process
Practical guidance for foodservice operations teams.
I/06Case Study: Streamlining Delivery Routes for a Food Wholesaler
Practical guidance for foodservice operations teams.
Foodservice software, explained.
Q/01
What software do foodservice wholesalers need?
The exact mix depends on the operation, but most wholesalers need connected customer ordering, pricing, ERP or finance, warehouse picking, stock control, delivery planning and reporting. The important part is that orders and product data flow through those systems without repeated entry or reconciliation.
Q/02
Can you integrate with our existing ERP or WMS?
Yes. ORBN can connect established ERP, WMS, ecommerce, CRM, EDI and finance systems through APIs, events or managed file exchange. We design around the systems worth keeping instead of requiring an all-at-once replacement.
Q/03
Do we have to replace our whole system?
No. A phased approach is usually safer. We can begin with one costly handoff, such as order entry, warehouse picking, catch-weight capture or delivery planning, then extend the connected platform as value is proven.
Q/04
Can the software support foodservice-specific workflows?
Yes. We build around workflows such as customer-specific pricing, pack sizes, live availability, catch weights, substitutions, picking exceptions, traceability, route planning and proof of delivery rather than forcing a generic retail process onto wholesale operations.
Q/05
Who owns the software and operational data?
You do. ORBN builds systems, integrations and infrastructure that the client controls, with documented code and data flows. That makes the operation easier to audit, change and extend without waiting for a packaged-software roadmap.
Start with the most expensive handoffOne operation.
One operation.
Working as one system.
Bring us the workflow your team rekeys, reconciles or rebuilds every day. We will map the smallest useful integration and put numbers around the value of fixing it.